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Article: Social media – power & politics

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Udupa, S., & Budka, P. (2021). Social media: Power and politics. In H. Callan & S. Coleman (Eds.), The International Encyclopedia of Anthropology. Hoboken: Wiley. https://doi.org/10.1002/9781118924396.wbiea2482

Abstract

By centering and unpacking the “social” in social media, anthropological scholarship has drawn on its disciplinary strengths in excavating the social, cultural, and everyday dimensions of mediated milieus, offering, in turn, some unique contributions toward understanding the political cultures and sociocultural ramifications of internet-enabled social media.

While social media have been the subject of intense scrutiny in other disciplines, anthropological scholarship distinguishes itself with its focus on embodied contexts of use and situated meanings surrounding social media.

Anthropological studies have examined progressive activism and everyday experience, as well as violent movements enabled by social media in the context of longer histories of racialization and colonialism. However, ethnographic research on difficult topics such as populism, extreme speech, and surveillance confronts several challenges in terms of data access, safety, and data confidentiality.

Interview: On COVID-19 & digital technologies in everyday life

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In May 2020, I was asked by the European Science-Media Hub of the European Parliament to participate in a short written interview about COVID-19 and digital technologies in everyday life. The interview can be found below and on the website of the European Science-Media Hub, where it is also part of the new Digital Humanities Series.
Comments are, as always, more than welcome.

Q: How do you evaluate the current push to “live” our personal lives with and through digital technologies?

As an anthropologist who has been exploring digital phenomena from a social and cultural perspective for more than 15 years, I wouldn’t describe the current situation as a “push” to a more digitized and digitalized life, but rather as an accelerated development, which includes social, technological and economic changes and transformations in all sectors of society (Thomas Hylland Eriksen nicely illustrates the aspect of accelerated change in relation to globalization in his book Overheating [2016]).

People have been living their lives with and through digital technologies long before the current health crisis – some more, some less. In 2006, when I started to conduct an ethnographic project about the appropriation and utilization of internet technologies in remote indigenous communities in north-western Ontario, Canada, I learned that due to the region’s geographical remoteness and people’s sociotechnical isolation, self-organized infrastructural connectivity and self-designed internet-based services and programs were well underway for some years. Local people were using all sorts of digital media and technologies to connect to each other, to create online presences and digital identities, and to access globally distributed information. Internet services, such as online learning and video conferencing, were – thanks to broadband connectivity – already embedded into local everyday life.

I notice similar tendencies in Europe today, where people have been forced to isolate and distance themselves due to COVID–19; not only from family and friends, but also from colleagues at work and school. E-learning, for example, has become part of the everyday learning experience. Which is probably not a big issue for students, who grew up with digital technologies and social media and are therefore used to computer-mediated communication and interaction, but certainly a challenge for institutions and teachers who are not yet that familiar with digital technologies in an educational context. In respect to digitality, I understand the current health crisis as a phenomenon that has been speeding things up. Our lives have become more digital; faster than expected, but not necessarily different than without the virus.

Q: More generally, what did you find in your project about the blending of our intimate space with the professional, the administrative, the cultural and the political spheres by means of digital technology?

Throughout my career, I have been involved in anthropological projects about the sociocultural consequences of digital media and technologies, which build on ethnographic fieldwork as the key methodological approach. Such an approach situates the researcher into the daily life of research participants over a considerable period of time. The intimate, the personal and the private are therefore central to the work of anthropologists and difficult to artificially separate from collective spheres of sociality. People have always brought their personal positions and individual interpretations – that are shaped by intimate experiences – into politics or the workplace, for instance. However, through digital and networked technologies, it is much easier today to identify, share and also manipulate private data and personalized information.

From an anthropological perspective, it is important to emphasize that there are cultural differences. Not all people share Euro-American conceptions of privacy or intimacy and therefore indicate different concerns over these matters in respect to digital life. While people in remote north-western Ontario, for example, were well aware that their very personal reflections, which they openly posted and shared in an online environment, can be potentially accessed globally, they were not concerned. They rather experienced this environment as a purely local space of expression for indigenous people only, not of any interest to outsiders (for more ethnographic examples in different cultural contexts, see, e.g. the results of Daniel Miller’s Why We Post project).

Due to the rise of social media monopoly, platform capitalism, the Cambridge Analytica scandal and current debates about COVID–19 tracing apps, digital privacy and surveillance are high on the public and political agenda, particularly in Europe. However, as anthropological evidence continues to show, related ideas and concepts are perceived and evaluated differently also because of cultural diversity.

Book: Theorising Media and Conflict

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Budka, P., & Bräuchler, B. (Eds.). (2020). Theorising media and conflict. Anthropology of Media. New York & Oxford: Berghahn Books.

Theorising Media and Conflict brings together anthropologists as well as media and communication scholars to collectively address the elusive and complex relationship between media and conflict. Through epistemological and methodological reflections and the analyses of various case studies from around the globe, this volume provides evidence for the co-constitutiveness of media and conflict and contributes to their consolidation as a distinct area of scholarship. Practitioners, policymakers, students and scholars who wish to understand the lived realities and dynamics of contemporary conflicts will find this book invaluable.

This is the second “Theorising media and …” book in Berghahn’s Anthropology of Media series. The aim of the series is to place media anthropology at the forefront of theoretical advances in both anthropology and media and communication studies.

Table of Contents

Preface
Philipp Budka

PART I: KEY DEBATES
Introduction. Anthropological Perspectives on Theorising Media and Conflict
Birgit Bräuchler and Philipp Budka
Chapter 1. Transforming Media and Conflict Research
Nicole Stremlau

PART II: WITNESSING CONFLICT
Chapter 2. Just a ‘Stupid Reflex’? Digital Witnessing of the Charlie Hebdo Attacks and the Mediation of Conflict
Johanna Sumiala, Minttu Tikka and Katja Valaskivi
Chapter 3. The Ambivalent Aesthetics and Perception of Mobile Phone Videos: A (De-)Escalating Factor for the Syrian Conflict
Mareike Meis

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Digitale Anthropologie

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Dieser Text wurde 2017 für den Blog der Universität Wien geschrieben; für eine überarbeitete und erweiterte Version des Textes siehe
Budka, P. 2019. Von der Cyber Anthropologie zur Digitalen Anthropologie. Über die Rolle der Kultur- und Sozialanthropologie im Verstehen soziotechnischer Lebenswelten. In: Luger, M., Graf, F. & Budka, P. (Hg.), Ritualisierung – Mediatisierung – Performance. Göttingen: V&R Unipress/Vienna University Press, 163-188.

Die Kultur- und Sozialanthropologie ist längst nicht mehr nur die Wissenschaft von „einfachen“, außereuropäischen Gesellschaften und Kulturen. Seit Jahrzehnten forscht die Kultur- und Sozialanthropologie kulturvergleichend zu komplexen Prozessen, Entwicklungen und Veränderungen in allen menschlichen Gesellschaften und Kulturen. Da war es nur eine Frage der Zeit bis die ersten Kultur- und SozialanthropologInnen begannen sich auch mit digitalen Informations- und Kommunikationstechnologien (IKT), wie dem Internet, Smartphones oder Sozialen Medien, auseinander zu setzen. Die Wiener Kultur- und Sozialanthropologie war dabei – zumindest im deutschen Sprachraum – unter den ersten, die sich mit den Verbindungen und Zusammenhängen zwischen digitalen Medientechnologien und soziokulturellen Phänomenbereichen aus spezifisch anthropologischer/ethnologischer Perspektive befassten.

In diesem Blogbeitrag gehe ich der Frage nach, welche Rolle die Kultur- und Sozialanthropologie in der Untersuchung und in weiterer Folge im Verstehen digitaler Medientechnologien spielt. Andere Aspekte der Digitalisierung dieser Disziplin – wie z.B. computerunterstützte Forschungsprojekte und -methoden, neue Publikationsmöglichkeiten durch Open Access, neue Wege der Präsentation und Kommunikation von Forschung mittels Blogs oder Sozialer Medien sowie neue Methoden und Strategien für Lernen und Lehre – kann ich hier nicht näher diskutieren.

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Paper: Indigenous articulations in the digital age

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Budka, P. (2018). Indigenous articulations in the digital age: Reflections on historical developments, activist engagements and mundane practices. Paper at International Communication Association 2018 Pre-Conference “Articulating Voice. The Expressivity and Performativity of Media Practice”, Prague, Czech Republic: Hilton, 24 May. Full Paper (PDF)

The relationship between indigenous people and digital media technologies is ambivalent and enthusiastic at the same time; reflecting individual experiences and expectations as well as collective sociocultural contexts and developments. Considering indigenous people’s colonial history and colonization’s continuing effects on indigenous communities, it is not surprising that many indigenous representatives are particularly concerned about issues of power, control, and ownership related to digital technologies and new ways of knowledge production, circulation, and representation (e.g., Ginsburg, 2008).

There is a strong sense of sociopolitical activism and agency in indigenous people’s collective engagements with digital media technologies which are closely connected to the (re)construction and mediation of cultural identity, cultural articulation, social intervention, and self-determination. At the same time, indigenous people’s digital practices are related to mundane necessities of everyday communication, social networking, family bonding, or self-expression. To understand indigenous articulations in the digital age, the collective and the individual dimension need to be considered.

Idle No More Twitter Account
Screenshot: Idle No More Twitter Account, 2018

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Conference: ICA 2018 Pre-Conference “Articulating Voice. The Expressivity and Performativity of Media Practices”

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International Communication Association (ICA) 2018 Pre-Conference “Articulating Voice. The Expressivity and Performativity of Media Practices”
May 24, 2018, Prague, Czech Republic

Conference Program
Book of Abstracts (PDF)

At this interdisciplinary conference, several papers in the field of media & digital anthropology are presented by researcher who are actively involved in the European Association of Social Anthropologists Media Anthropology Network:

  • Sahana Udupa, U of Munich, Germany: “Enterprise as practice: Fun and aggression in online political discourse”
  • Philipp Budka, U of Vienna, Austria: “Indigenous Articulations in the Digital Age: Reflections on Historical Developments, Activist Engagements and Mundane Practices”
  • Nina Grønlykke Mollerup & Mette Mortensen, U of Copenhagen, Denmark: “The Contested Visibility of War: Actors on the Ground Taking and Distributing Images from the War in Syria”

Digital ethnography

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Digital ethnography – a selection of resources

e-Seminars of the EASA Media Anthropology Network:

Literature:

Ethnography in virtual worlds:

  • Boellstorff, et al. (2012). Ethnography and virtual worlds: A handbook of method. Princeton: Princeton University Press.

Ethnography and digital and social media:

  • Hjorth, L., et al. (Eds.). (2017). The Routledge Companion to digital ethnography, New York: Routledge. Forthcoming.
  • Miller, D., et al. (2016). How the world changed social media. London: UCL Press. http://discovery.ucl.ac.uk/1474805/1/How-the-World-Changed-Social-Media.pdf
  • Pink, S., et al. (2016). Digital ethnography: Principles and practice. Thousand Oaks, CA: Sage.
  • Postill, J., & Pink, S. (2012). Social media ethnography: The digital researcher in a messy web. Media International Australia, 145(1), 123-134. http://journals.sagepub.com/doi/abs/10.1177/1329878X1214500114
  • Sanjek, R., & Tratner, S. W. (Eds.). (2016). eFieldnotes: The makings of anthropology in the digital world. Philadelphia: University of Pennsylvania Press.

Blog posts:

Research centres:

Seminar: Media & visual technologies as material culture – students’ projects

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The following joint student projects are conducted in the seminar “Media and visual technologies as material culture” at the Department of Social and Cultural Anthropology of the University of Vienna:

  • Team A: Non-Use of Smartphones
    -> Which impact does the non-use of smartphones have for the private and working life? Why do people decide against using smartphones?
  • Team B: Meaning of Cellphones for Refugees
    -> What is the meaning of cellphones for refugees in Austria?
  • Team C: Crowd-sourcing & Labor
    -> How are subjective meanings of “team work” shaped by the inter-dependencies between freelancers and the website Capacitor?
  • Team D: Sharing of Visual Media, Art & Cultural Identity
    -> In what aspects have the Japanese art forms of dance and painting changed through the sharing of visual media/material?
  • Team E: Access to Internet & Power Relations within the Family Home
    -> What are the effects of internet usage on children and young adults in respect to power relations in the family home?
  • Team F: Conversion/Discussion about Digital Content
    -> What is the difference between usage of commentary sections of Serbian and German online newspapers?
  • Team G: Self-Identification through Visual Communication & Social Media
    -> How do people identify/define themselves through visual communication via social media (websites (blogs), video blogs and Instagram)?
  • Team H: Ayahuasceros – Making of Ritual Community on Facebook
    -> What is the relevance of Facebook in the community building process of Austrian Ayahuasca ceremonies?
  • Team I: Bicycle Movement & Digital Media in Vienna
    -> How are digital media technologies utilized in relation to the social network BikeKitchen?

Seminar: Media & visual technologies as material culture – students’ research ideas

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Clustering of individual ideas to create joint research projects in the seminar “Media and Visual Technologies as Material Culture” at the Department of Social and Cultural Anthropology of the University of Vienna.

clustering_ideas

Article: Social media in remote First Nation communities

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Molyneaux, H., O’Donnell, S., Kakekaspan, C., Walmark, B., Budka, P., Gibson, K. 2014. Social media in remote First Nation communities. Canadian Journal of Communication, 39(2): 275-288.

Abstract

Community resilience in First Nations includes ties to people both inside and outside the community, intergenerational communication, the sharing of stories, and family and community connectedness. This study, based on a survey of Internet users in the Sioux Lookout region of Northwestern Ontario, explores the link between social networking sites and community resilience. The region is home to some of the most isolated First Nation (indigenous)communities in Canada. Cultural and familial links between these communities are strong, yet until recent use of the Internet, maintaining regular communications to strengthen cultural ties was challenging. This study examines the links between travel and communication online, the ways in which social media are used to preserve culture and maintain communication, and the implications of social networking for community resilience.

La résilience communautaire chez les Premières Nations se base sur les rapports à autrui tant au sein de la communauté qu’au-delà de celle-ci, la communication intergénérationnelle, le partage d’histoires et la solidarité familiale et communautaire. Cet article se fonde sur un sondage d’utilisateurs d’Internet dans la région Sioux Lookout du Nord-ouest de l’Ontario pour explorer les rapports entre les sites de réseautage social et la résilience communautaire. La région Sioux Lookout compte certaines des communautés autochtones les plus isolées au Canada. Les affinités culturelles et familiales entre ces communautés sont fortes, et pourtant, avant l’utilisation récente d’Internet, le maintien de communications régulières pour resserrer les liens culturels n’était pas facile. Cette étude examine les rapports entre voyages et communication en ligne, les manières dont on utilise les médias sociaux pour préserver la culture et assurer les communications, et l’impact du réseautage social sur la résilience communautaire.

Word cloud on identity, sociality, communality & digital media technologies

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Word cloud of the student projects in the seminar “Identity, sociality & communality in times of digital media technologies” at the Department of Social and Cultural Anthropology, University of Vienna.

wordcloud

Paper: Community resilience and social media

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Molyneaux, H., O’Donnell, S., Kakekaspan, C., Walmark, B., Budka, P., Gibson, K. 2012. Community resilience and social media: Remote and rural First Nations communities, social isolation and cultural preservation. Paper for the “2012 International Rural Network Forum”, Whyalla and Upper Spencer Gulf, Australia, 24-28 September.

Abstract
Community resilience in First Nations includes ties to people both inside and outside the community, intergenerational communication, sharing of stories, and family and community connectedness. This study, based on a survey of internet users in the Sioux Lookout region of Northwestern Ontario, explores the link between social networking sites (SNS) and community resilience. The region is home to some of the most isolated and rural First Nations (indigenous) communities in Canada. Cultural and familial links between these communities are strong, yet until the fairly recent widespread use of the internet, maintaining regular communications to strengthen cultural ties was challenging. This study examines the links between travel and communication online, how social media is used to preserve culture and maintain communication, and the implications of social networking for community resilience.

Text (PDF)

Publications, papers & presentations about MyKnet.org

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This is a list of publications, papers and presentations that results from research on MyKnet.org, an online social environment for First Nations people of northwestern Ontario, Canada. For more information on MyKnet.org and the research project, take a look at the summary of the MyKnet.org research project and the MyKnet.org research website.

Publications

Bell, B., Budka, P. & Fiser, A. 2012. “We were on the outside looking in” – MyKnet.org: A First Nations online social environment in northern Ontario. In Clement, A., Gurstein, M., Longford, G., Moll, M. & Shade, L. R. (Eds.) Connecting Canadians: Investigations in Community Informatics. Edmonton: Athabasca University Press. Forthcoming.

Budka, P. 2009. Indigenous media technology production in northern Ontario, Canada. In Ertler, K.-D. & Lutz, H. (Eds.) Canada in Grainau / Le Canada à Grainau: A multidisciplinary survey of Canadian Studies after 30 years. Frankfurt am Main: Peter Lang.

Budka, P., Bell, B., & Fiser, A. 2009. MyKnet.org: How Northern Ontario’s First Nation communities made themselves at home on the World Wide Web. The Journal of Community Informatics, 5(2), Online: http://ci-journal.net/index.php/ciej/article/view/568/450

Papers and presentations at conferences

Budka, P. 2011. Connecting First Nations through media and communication technologies in northern Ontario, Canada. Paper at “American Indian Workshop (AIW)”, Graz, Austria: Graz University, 31 March – 3 April.

Budka, P. 2010. Popular culture and music in an indigenous online environment. Paper at “11th Biennial Conference of the European Association of Social Anthropologists (EASA)”, Maynooth, Ireland: National University of Irland Maynooth, 24-27 August.

Budka, P. 2010. Indigene Medienproduktion im Nordwestlichen Ontario, Kanada. Presentation at “Tage der Kultur- und Sozialanthropologie”, Vienna, Austria: University of Vienna, 22 April.

Budka, P. 2009. Die Bedeutung von (kultureller) Identität in einer indigenen Online-Umgebung (MyKnet.org). Paper at “Internet und Identitätskonstruktion von Jugendlichen Workshop”, Vienna, Austria: University of Vienna, 30 October.

Budka, P. 2008. Indigenous territories on the World Wide Web: How First Nation people in Northwestern Ontario make themselves at home online. Paper at “Internet Research 9.0 Conference of the Association of Internet Researchers”, Copenhagen, Denmark: IT University of Copenhagen, 16-18 October.

Budka, P. 2008. Indigenous media technology production in Northern Ontario, Canada. Paper at “10th Biennial Conference of the European Association of Social Anthropologists (EASA)”, Ljubljana, Slovenia: University of Ljubljana, 26-30 August.

Budka, P. 2008. Populärkulturen in einer First Nation Internet Umgebung: Hip Hop als Element jugendlicher Identitätskonstruktion und Repräsentation. Paper at “Wiener Tage der Kultur- und Sozialanthropologie”, Vienna, Austria: University of Vienna, 10-11 April.

Budka, P. 2007. The new mediation of traumatic experiences: the First Nations online environment MyKnet.org and suicides in Northern Ontario, Canada. Paper at “Sites/Cites of Trauma Workshop”, Gothenburg, Sweden:Gothenburg University, 5-6 October.

Budka, P., Grünberg, G., & Trupp, C. 2007. Indigene und Internet in den Amerikas. Ein komparatives medienanthropologisches Projekt. Presentation at “Wiener Tage der Kultur- und Sozialanthropologie”, Vienna, Austria: University of Vienna, 26-27 April.

Bell, B., Budka, P., & Fiser, A. 2007. “We were on the outside looking in” – MyKnet.org: a First Nations online social network in Northern Ontario. Paper at the “5th Canadian Research Alliance for Community Innovation and Networking (CRACIN) Workshop”, Montreal, Canada: Concordia University, 20-22 June.

Project (un)Lawful Access – Cybersurveillance in Canada

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from http://unlawfulaccess.net/

“This project is a response to the serious threats to privacy, free speech and civil liberties raised by proposed lawful access legislation. To understand what is at stake in this invasive and costly bill, Canada’s leading privacy and surveillance experts offer their anaylsis in the hopes of stirring debate on these critical issues.”

(un)LAWFUL ACCESS from The New Transparency on Vimeo.

Article: Menschen – nicht Medien – revoltieren

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von Philipp Budka in “Die Presse”, Print-Ausgabe, 30.01.2011
Online: die Presse.com

„Social Media“ wie Facebook gelten als neuer Zunder der Revolution. Interaktive und vernetzte Medien sind aber schon lang wichtige Werkzeuge sozialpolitischer Bewegungen.

Die Bedeutung von neuen Informations- und Kommunikationstechnologien für die sozialpolitischen Umbrüche in Tunesien sowie die Proteste in Ägypten wurden und werden sowohl in der österreichischen als auch in der internationalen Medienlandschaft intensiv diskutiert. Kaum ein Beitrag, der „sozialen“ Medien wie Facebook oder Twitter nicht wesentlichen Anteil an der „Revolution“ in Tunesien oder den Protesten in Ägypten einräumt.

Bei allem Respekt vor Journalistinnen und Journalisten, die mittels Handy und Twitter direkt aus Krisenregionen und an staatlich kontrollierten Massenmedien vorbei berichten, vor einem Künstler, der sich musikalisch via YouTube gegen ein autokratisches System stellt, und vor einem Piloten, der sich weigert, Mitglieder des unterdrückenden Regimes außer Landes zu fliegen und dafür zu Recht auf Facebook gefeiert wird: Nicht vergessen sollten wir etwa bei der tunesischen „Revolution“, dass dieser politische Umbruch auf der Straße herbeigeführt und entschieden wurde.

Digitale, interaktive und vernetzte Alternativmedien waren schon lange vor den sogenannten „Social Media“ wichtige Werkzeuge von sozialpolitischen Bewegungen. Prominentes Beispiel ist der Aufstand der Zapatistas in Mexiko, der 1994 mittels Newsgroups, Mailing-Listen und Webseiten eine internationale Gegenöffentlichkeit erzeugte. Diese wiederum war bemüht, Druck auf die mexikanische Regierung auszuüben, um der indigenen Bevölkerung endlich Menschen- und Landrechte zuzugestehen. Rückblickend war es aber vor allem die geschlossen auftretende mexikanische Zivilbevölkerung, die durch landesweite Märsche, Demonstrationen und Petitionen maßgeblich zur Unterstützung der unterdrückten Indigenen Mexikos beitrug.

Neue soziale Online-Medien wurden dann beispielsweise 2009 im Zug der Wahlen im Iran verwendet, um auf staatliche Unterdrückung und gewalttätige Übergriffe auf Regierungskritiker international aufmerksam zu machen. Aber auch hier war es der sozialpolitische Druck der Straße, der dem iranischen Regime ernsthafte Probleme bereitete. Internettechnologien wie Twitter, YouTube oder Facebook konnten solange als alternative Kommunikations- und Informationsmittel eingesetzt werden, bis der Staat, vor allem dank europäischer Softwaresysteme, in der Lage war, auch diese Kommunikation zu kontrollieren, zu zensieren und zu unterdrücken. Ähnliches spielt sich nun auch in Ägypten ab.

Digitale Medientechnologien sind wunderbar geeignet, um Bilder, Texte und Augenzeugenberichte eines politischen Umbruchs schnell an eine online vernetzte „Weltöffentlichkeit“ zu vermitteln. Wie die aktuellen Beispiele Tunesien und Ägypten zeigen, finden vor allem mobile Kommunikationstechnologien in zunehmendem Maß für die lokale Protestorganisation Verwendung.

Dennoch – abseits des Hype, auf dem Boden der Tatsachen, sollten zwei Punkte besonders betont werden: Erstens hat nicht die gesamte Weltbevölkerung gleichermaßen Zugang zu digitalen Technologien (einerseits aus finanziell-wirtschaftlichen und infrastrukturellen Gründen, andererseits, weil politische Regimes versuchen, diesen Zugang aktiv zu kontrollieren). Und zweitens sind es auch im Zeitalter von Facebook & Co. die Menschen auf den Straßen, die die entscheidenden Handlungen setzen, um „Revolutionen“ herbeizuführen oder eben nicht.

Philipp Budka
Initiative Teilnehmende Medienbeobachtung
Institut für Kultur- und Sozialanthropologie der Universität Wien

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